BBlueprint
← Back·Mission 13
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Your attention is for sale

Apps don't make money from you — they make money from people who want to reach you. Your time and eyes are the actual product. Watch the meter.

✓observe
✦imagine
✎try
♡reflect

NASA / Land 1968 · the four moves creative kids make

step 1 · observe

did you know? ★

  • The average smartphone user unlocks their phone about 58 times a day.

    src: RescueTime, 2019 mobile screen-time study

  • Social apps like TikTok and Instagram were designed with 'infinite scroll' by a programmer named Aza Raskin — who later publicly regretted inventing it.

    src: BBC News (2018)

don't believe us — go look ★

These are the real places this comes from: museums, archives, science agencies. Read them, then make up your own mind. Different people can read the same facts and think different things — that's allowed, and worth talking about calmly.

step 2 · imagine

Your time spent here

0:00

Ads you've passed: 0

Notice: there's no "end" button.

Tap the scroll. See your minutes disappear.

step 3 · try

pick everything that feels true →

Why does the feed never end?

Tip: if you pick something "wrong," that's not a fail — it's the most useful click of the day. Mistakes get saved to your Lab as trophies, never as shame.