Your attention is for sale
Apps don't make money from you — they make money from people who want to reach you. Your time and eyes are the actual product. Watch the meter.
NASA / Land 1968 · the four moves creative kids make
step 1 · observe
did you know? ★
The average smartphone user unlocks their phone about 58 times a day.
Social apps like TikTok and Instagram were designed with 'infinite scroll' by a programmer named Aza Raskin — who later publicly regretted inventing it.
src: BBC News (2018)
don't believe us — go look ★
These are the real places this comes from: museums, archives, science agencies. Read them, then make up your own mind. Different people can read the same facts and think different things — that's allowed, and worth talking about calmly.
step 2 · imagine
Your time spent here
0:00
Ads you've passed: 0
Notice: there's no "end" button.
Tap the scroll. See your minutes disappear.
step 3 · try
pick everything that feels true →
Why does the feed never end?
Tip: if you pick something "wrong," that's not a fail — it's the most useful click of the day. Mistakes get saved to your Lab as trophies, never as shame.